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Alex
 
ALEX was started in 1986 with a line of high quality basic arts and crafts products for children. Over the years, ALEX has grown and today produces over 650 items in new categories of juvenile toys: bathtub play, imaginative and dramatic play, fashion and jewelry, beach and pool playthings and whimsical children's furniture.
 
Alex, All Products

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Alex First Snaps Alex First Snaps
Grip, pull and snap! First Snaps are great for keeping inquisitive little hands occupied and entertained. The coloured plastic shapes can be ‘snapped together’ to form lots of different shapes.
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22.99 AUD
Alex Finger Puppet Set - Goldilocks & the 3 Bears Alex Finger Puppet Set - Goldilocks & the 3 Bears
These soft finger puppets featuring characters from the classic childrens story, Goldilocks and the 3 Bears, are the perfect size for litttle fingers and will inspire young imaginations to explore the world of dramatic play.
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12.99 AUD
Alex Monsters in My Tub Alex Monsters in My Tub
If your favourite little monster isn’t loving bath time, these funky little monster squirters might just be the trick! The four friendly monsters are the perfect size for little hands to squeeze.
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17.99 AUD
Alex Finger Puppet Set - Cinderella Alex Finger Puppet Set - Cinderella
These soft finger puppets featuring characters from Cinderella are perfect for litttle fingers and will inspire young imaginations to explore the world of dramatic play.
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12.99 AUD
Alex My Chunky & Funky Scarf - Pink Alex My Chunky & Funky Scarf - Pink
(1 Review)
A knitting kit fit for beginners! My Chunky & Funky Scarf Kit comes with extra thick wool, chunky wooden needles and super easy instructions for a grand start to this cool craft!
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26.99 AUD
Alex Bath Tub Island - Racing Around Alex Bath Tub Island - Racing Around
(1 Review)
In a hurry? Zip around this floating town with your cars. Float your ship in the harbour or land your plane on the runway. Makes bath time an adventure for imaginative play every time!
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26.99 AUD
Alex Bath Tub Island - Farm Alex Bath Tub Island - Farm
Get ready for barnyard fun! This floating farm scene makes for great imaginative play at bath time. Comes with five farm animal squirters: horse, duck, cow, pig, and sheep.
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26.99 AUD
Alex American Indian Bead Loom Alex American Indian Bead Loom
Learn all about the marvellous Native American craft of beading with this fun Native American Bead Loom ! This high quality bead loom kit includes all the materials you need to make beautifully intricate jewellery and crafts.
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23.99 AUD
Alex Fashion Weaving Loom Alex Fashion Weaving Loom
Weaving is quick and easy! The Fashion Weaving Loom by Alex lets you mix it up with super thick rainbow yarn and fluffy yarn to make fun and furry accessories in a jiffy! Including step-by-step illustrated instructions, you will be weaving in no time! Make a scarf, a purse, and even a handbag.
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39.99 AUD
Alex Origami Paper Alex Origami Paper
This great pack contains 60 sheets of colourful origami squares in 3 different sizes from large to small. Suitable for all types of origami creative folding projects. Includes instructions for simple origami creations.
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11.99 AUD

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